At V & Co., clients benefit from big agency capabilities with a boutique style. They also tap into a seasoned network of experts in media buying, writing, videography, photography, design and communications.
V & Co. is led by earned media and branding expert, Victoria Kirk. Formerly a reporter with CBC and The Toronto Sun, Victoria has intimate knowledge of the press.
In her nearly 20-year PR and marketing communications career, she has helped build and strengthen some of Canada’s and the world’s most noted brands, while also managing reputations and mitigating issues.
Previously, Victoria worked at Gap Inc., handling digital campaigns, influencer and media partnerships, strategic sponsorships, cause marketing and issues management for Gap, Banana Republic and Old Navy across the country.
While at award-winning agencies NATIONAL Public Relations and Cossette, Victoria launched Amazon.ca, introduced Canadians to Wal-Mart Supercentres, and led campaigns for BOTOX, Cialis, Proctor and Gamble, and Tourism Toronto, to name a few.